Marci is one of the longest-serving team members of the Stand And Stretch team and has returned to the digital world after working in the social work field. Although her educational background is in social work, she serves as the digital project advisor for all the digital projects at Stand And Stretch. When she isn’t busy typing away, Marci enjoys spending time in nature, relaxing at the beach, and going on adventures with her children.

seo manager

A Day in the Life of an SEO Manager

What it really looks like to live in the land of rankings, reports, and Google updates as an SEO Manager! When most people hear “SEO,” they picture someone buried in keywords, whispering sweet nothings to Google’s algorithm while running five different tracking tools on three monitors. Okay… they’re not completely wrong. But behind the rankings…

Universal Analytics to GA4 Explained

As you may have noticed Google has been brewing up some new changes in many of its platforms, especially in regard to its analytics tools since late 2020. While GA4 has been available for several years the big push to upgrade is coming this year. Universal Analytics (UA) will officially be moving over to the…

e-commerce, cyber monday, stand and stretch

Cyber Monday: Why E-Commerce is Important for Your Business

“Cyber Monday” is now apart of the common vernacular around the holidays and has equal weight as its older shopping juggernaut event day, “Black Friday.” However, that hasn’t always been the case. Yes, there was a time before Cyber Monday! The term Cyber Monday was actually coined by Ellen Davis back in 2005 before we…