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Selling on eBay: Tips and 'Best Practices' for Key Social Media Channels

Selling on eBay: Tips and 'Best Practices' for Key Social Media Channels

People use Facebook to connect with friends, build relationships, and stay in touch. People…

Lucas Shaffer November 11, 2011

We were asked a lot, "What do you do?"

Check out our very first in-house video production to meet our team and to…

Lucas Shaffer September 27, 2011
Facebook Ads Introduce 'Topic Targeting'

Facebook Ads Introduce 'Topic Targeting'

In the beginning, there was targeting. Facebook has always been able to leverage the…

Lucas Shaffer August 23, 2011
Top 5 Content Management Systems

Top 5 Content Management Systems

A content management system (CMS) is a software that allows you to manage, publish,…

Lucas Shaffer August 9, 2011

Facebook 101: Filtering Your News Feed using Friend Lists

Are you getting those spammy news feeds from overzealous brand evangelists? Let me show…

Lucas Shaffer June 29, 2011
Facebook Deals:  How to Interact with Customers on Facebook

Facebook Deals: How to Interact with Customers on Facebook

Deals are currently available near Atlanta, Austin, Dallas, San Diego and San Francisco. We are always looking for ways…

Lucas Shaffer June 26, 2011
Reviews:  A Close Look at the Recommendation Culture

Reviews: A Close Look at the Recommendation Culture

I know what you are thinking. How can a generation of online tools and…

Lucas Shaffer June 14, 2011
Facebook launches new Ads Manager and Webinar Walk-Through

Facebook launches new Ads Manager and Webinar Walk-Through

It may be news some most of us, but the new Ads Manager documentation…

Lucas Shaffer June 6, 2011
How To Sync Your Facebook Events With Your Calendar Of Choice

How To Sync Your Facebook Events With Your Calendar Of Choice

I get question quite regularly so I decided I wanted to share with everyone!…

Lucas Shaffer June 3, 2011
Welcome to Stand And Stretch 2.0:  Answering the Biggest Question Correctly...

Welcome to Stand And Stretch 2.0: Answering the Biggest Question Correctly...

It’s not every day you get to ‘relaunch’ on your one year anniversary but…

Lucas Shaffer June 3, 2011

How To Migrate your Personal Account into a Business Page on Facebook

For the longest time I have spoken about the disability from creating your business…

Lucas Shaffer April 13, 2011

Small Businesses and Social Media Use [INFOGRAPHIC]

I stumbled upon this graphic and thought it would ring the bell of our…

Lucas Shaffer March 29, 2011

Case Study: Cisco Systems, inc. Open Social Media Policy

Social media is the catalyst to cultivating communities. Through these channels, companies are tapping…

Lucas Shaffer March 22, 2011

Hyper Alerts: The Feature Facebook Forgot (Fan Page Notifications)

That’s a great tag line.  I couldn’t have said it any better.  Anyone who…

Lucas Shaffer January 25, 2011

Tips on 'The Art of Tagging': Facebook's Most Powerful Concept

We’ve all seen them yet only a few of us have tackled the ‘art’…

Lucas Shaffer December 6, 2010