Category: ‘display advertising’

Digital Transparency: What Your Digital Sales Rep Didn’t Tell You

As quickly as technology is advancing, it’s safe to say that the online world of advertising has undergone some updates — great ones! — in the past few years. With constant updates to search engines, brands that are constantly looking to improve the game, and advertisers who are taking on these growing digital practices, searching […] Read more

Mobile-First or Desktop-First Web Design: What Should Companies Prioritize For Customers?

When designing a website, the best strategy is one that can get the most readers while also keeping their attention. High traffic to a website is a great thing, but is less effective when those entering the website are not encouraged to stay on it. Analyzing the way that customers or readers view a site […] Read more

Display Advertising – The Secret Weapon of Advertising

  Have you been on Facebook lately and noticed an attention-grabbing advertisement next to your newsfeed? This, ladies and gentlemen, would be display advertising. Lets just jump right into this as I explain what display advertising is. In a nutshell, it’s an online billboard that uses texts, photos, and video to catch a future consumer’s […] Read more