Stuff about Things

Mobile-First Web Design vs. Desktop-First Web Design

The Internet is becoming more and more accessible. With data towers being put up all over and smartphones working faster and longer, users can access virtually any website from anywhere … that is, any website that’s made mobile friendly. Pages that haven’t been formatted for tablets or smartphones are generally hard to view, don’t load […] Read more

YouTube Launches New Marketing Feature: Director On Site

Good news to business who advertise on YouTube (or who are looking to advertise on YouTube), a new program is helping you reach more customers in a professional setting. With the introduction of Director On Site, companies can show potential shoppers what they’re all about with a high-quality commercial that airs on YouTube. Best of […] Read more

Welcome to the Age of Micro-Moments

Texting your spouse to pick up some milk, checking the time, or setting a timer for the cookies in the oven — are just a few of the hundreds of instances where we turn to our mobile devices for support. However, what about the intent-driven moments such as the I want-to-do moments, I want-to-buy moments […] Read more

Google Beacon and How it Will Help Small Businesses

Recently, Stand And Stretch was contacted by Google about participating in an upcoming program. (As techies, we like being on the ground floor of breakouts like this! So as you can imagine, this was pretty exciting.) Known as Beacon, the program comes with a small homing device (our words, not theirs) that helps track customers […] Read more

3 Tips For Better SEO Blog Posts

Writing blog posts is one the healthiest things you can do for your website. But let’s face it, it’s also not the best utilizing of time for a business owner. To sit down and throw down 500 words of delicious SEO copy isn’t the first thing on everyone’s list. And besides, your website may “look” decent, but […] Read more

Enhance Your Business through Ebates for Shopify

Let’s face it, the game is changing. It’s the 21st century and the Internet is alive and prospering. As a merchant, this means the way you sell your product is no longer the same as it was a few years ago. Potential prospects now spend their time scrolling through products using different apps and platforms. […] Read more

The Art of Social Selling

So, what is social selling? Is it a fancy term for sales? Or is it a process hidden within social marketing? The answer to those questions is neither. Social selling is the concept of using your own sales technique through a different platform; a social platform. Through the use of social networks such as LinkedIn, […] Read more

A Year In Virtual

Humbled. It’s a word that I can say has spent a lot of time in my mind over the past year. I’m more reflective, more deliberate, and I can say that I’ve crawled through some dark places to get to where I am today. I’ve listened to some great people and am a product of […] Read more

Email Marketing for Nonprofits: Affordable Business Tools

As a nonprofit, it’s just as important to get your information to the masses as any other business. In fact, it might be even more important. Requiring donations, word-of-mouth and volunteers who are willing and able to stay successful, nonprofits stay afloat by reaching as many people as they can. However, it’s also a task […] Read more

You’ve Got Mail…Chimp? Why MailChimp Takes The Cake in Email Marketing

Email marketing campaigns are a great way to share information directly to your customers’ inboxes — but are you using them to their full potential? It’s no secret that email campaigns have taken over the direct marketing scene. Have you seen what email campaigns are capable of lately? They look sleek, are user-friendly, and as […] Read more

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